WedoLow Takes Center Stage at CES 2024
From January 9–12, 2024, the WedoLow team participated in CES 2024 — the world’s premier exhibition dedicated to technological innovation in electronics. The event marked a dynamic start to the year, offering unparalleled opportunities to connect with innovators, manufacturers, and industry leaders.
Representing Brittany on the France Pavilion
Accompanied by Business France and Brittany International Trade, WedoLow was proud to be one of 10 Breton companies exhibiting. Our booth was located in the Automotive Hall (West Hall “Vehicle Tech and Advanced Mobility”), part of the France Pavilion.
The exhibition provided the perfect platform to highlight our expertise in embedded software optimization, with a focus on energy-efficient and high-performance solutions for automotive applications.
Constructive Exchanges and Industry Insights
CES 2024 offered more than just a showcase. The WedoLow team engaged in numerous productive discussions over four days, covering:
- Embedded software optimization challenges in automotive systems
- LiDAR and Radar integration for advanced mobility solutions
- Computing power limitations and hardware/software co-optimization
Being in the Automotive Hall also allowed us to connect with pioneering players in the sector, including innovative manufacturers and suppliers showcasing their latest models and technologies.
Learning from Industry Leaders
CES is also a hub for conferences and knowledge exchange. One highlight for the WedoLow team was attending the Mercedes conference, which introduced their new operating system, MB.OS, with the message: “We are a software-driven company, we deliver digital luxury.”
Looking Ahead
CES 2024 was an opportunity to strengthen partnerships, explore new technologies, and showcase WedoLow’s innovation in embedded software and eco-efficient digital solutions.
We are excited to continue pushing the boundaries of software optimization and contributing to the future of sustainable automotive technology.
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